today, burberry launched a genius marketing campaign called “burberry kisses” in collaboration with google to promote their lipsticks. the microsite forces you to download and use google chrome, where you can choose from stock “quick kisses” or create a personal smooch using a web cam to capture your own lips. you then choose your city and send a personalized message to someone in another city, sealed with a kiss. you can choose to have your smooch in a burberry lip color, then you watch a video of the message soaring to its recipient using google earth and street view technology. there’s also a geo map that shows “the world of kisses”, both live and all.
i must admit that it’s not great at accurately capturing the lip shape…maybe i need better lighting.
the burberry kisses microsite
capturing my lips
my lips are ready
the voyage as it’s mailed to different parts of the world…
that’s my high school!!
reflection of the space needle for seattle
i guess this is somewhere?
soaring thru the clouds
past the space needle
and los angeles
this generic park seems to be ending them all
email confirmation that your kiss was delivered, complete with lip color
too faced cosmetics is having their semi-annual vintage super sale, which ends 3/20 so you better hurry! i have heard rave reviews for their eye shadow primer, which is included in their pink carpet survival kit for $30. and every order has free samples!