10 west 33rd street
new york, ny 10001
didn’t realize kooba and hayden-harnett were sister brands. i have a wallet from brooklyn-based hayden-harnett that’s nearly 6 years old and in near-perfect condition…which is great, but to be honest…i kind of wish it had fallen apart by now so i could justify getting another one.
i admit i’m not super familiar with the brand, but one of my favorite tshirts (“mj i want u back”) is from unif and it’s super soft. i do know that unif = you’re not in fashion, which is a funny name for a fashion brand.
edited to add:
per racked, not only is this unif’s first solo sample sale but they’ll also be featuring live music and special giveaways.
with all the hype around ios 7, and the buzz words (“flat”, “skeuomorphism” ) being thrown around…i don’t really care. i’m not surprised that a company so focused on good design and simplicity has such a beautifully-animated design manifesto/statement.
i found this article on the cut about a designer with a really unique marketing strategy pretty interesting. mark tallowin, a tree-surgeon-turned-artist and leather craftsman, came up with a plan called the “4.4.8 experiment” where he’d make 4 bags, give them to 4 influencers in the fashion industry for a week, gather their feedback and have them pass on the bag to a person of their choice, for 8 weeks. at the end of the experiment, tallowin had 32 fashion insiders who had not only received the bags and provided their valuable input, but were also seen carrying the bag everywhere and wrote personally about the bags for his blog documenting the experiment.
it’s also pretty cool that he produces all bags in very limited quantities because he oversees the entire process. and he wants it that way–he wants each bag to be made by one person from start to finish, from selecting the hides all the way to shipping. i particularly love this quote:
I may train up an apprentice at some point, but I’m quite happy staying small. I think designers become very keen to say, “I’m turning over a huge amount and I’m stocked in 500 shops worldwide” — but then they become a manager in their own company. If I wanted to be a manager, I would have done something else. I love making handbags and I get a huge rush when a customer e-mails me to say, “I’ve just seen it — I love it.” It’s the biggest buzz.
the full collection: split edge, kettle bell, flat iron, ink well (top to bottom)
i particularly like the kettle bell and flat iron bags. i think the flat iron would make a really nice work bag. i’m also a big fan of the story behind the names of each one.
i’m rooting for this underdog in the luxury industry…i hope mark doesn’t lose sight of his passion for craftsmanship and his business continues to grow.
today, burberry launched a genius marketing campaign called “burberry kisses” in collaboration with google to promote their lipsticks. the microsite forces you to download and use google chrome, where you can choose from stock “quick kisses” or create a personal smooch using a web cam to capture your own lips. you then choose your city and send a personalized message to someone in another city, sealed with a kiss. you can choose to have your smooch in a burberry lip color, then you watch a video of the message soaring to its recipient using google earth and street view technology. there’s also a geo map that shows “the world of kisses”, both live and all.
i must admit that it’s not great at accurately capturing the lip shape…maybe i need better lighting.
the burberry kisses microsite
capturing my lips
my lips are ready
the voyage as it’s mailed to different parts of the world…
that’s my high school!!
reflection of the space needle for seattle
i guess this is somewhere?
soaring thru the clouds
past the space needle
and los angeles
this generic park seems to be ending them all
email confirmation that your kiss was delivered, complete with lip color
as we wrapped up our stern consulting corp projects for the cfda, the cfda wanted to do a photo shoot and interview with us for their blog. we had the photo shoot at the intersection of bond street & lafayette, which is a very cool area that has a cobblestones.
the above photo is now being featured on the stern website as “grow possible” and it links back to the interviews and more photos on the cfda blog, parts 1 and 2.
my partner and i were originally assigned reece hudson and m.patmos as our cfda designers to work on comprehensive financial documents and a business plan for investors, respectively. due to some complications, we only worked on reece hudson and the project brief evolved into an ecommerce growth strategy for the next 24 months. my partner and i were much happier with the way the project evolved since we’re both interested in ecommerce and will be doing that for our summer internships.
on top of getting to work with the cfda and these really talented designers, we were also paired with some awesome mentors. ours for reece hudson was the former ceo of oscar de la renta!
the experience was a lot of work, time, and pretty stressful…but amazing. i’m still deciding whether to do it again this next semester.